Plenty of Fish is a dating service that premiered in 2004. The dating site was ran independently for a few years until it blew up after partnering with Lady Gaga in 2009. Plenty of Fish is headquartered in Vancouver, British Columbia in Canada and is very popular in Canada, the United States, and overseas in countries like Ireland, and Australia.
Plenty of Fish differs from other dating websites for a few reasons, most notably, because of their headlines. Where a dating app like Tinder is very photo-focused, Plenty of Fish has a strong headline, followed by a short bio, and the usual notes like location, age, and whether or not a person is online. Of course, pictures are a part of your Plenty of Fish bio too, but the headline is so unique that it deserves some extra attention.
If you’ve never used Plenty of Fish, or are new to it, we have some suggestions for how to write the best headline.
1. Be tantalizing.
If you’d like someone to actually stop and pay attention to your dating profile, a good idea is to capture his or her attention. That can mean anything, of course, but it’s important to be true to yourself. Are you naturally a funny person? Great! A funny headline is attention grabbing. Do you have a really unique career? Perfect, allude to that in your headline. Tantalizing can mean anything from humorous to awe-inspiring. Whatever fits into your life, use it.
2. Create a personal slogan.
It may come across as corny, but again, as long as you’re being true to yourself, it could be a home run. Marketing yourself may seem insincere, but people who use dating apps can relate to the fact that we all need to put ourselves out there. And just like with major corporations, if you have a memorable marketing approach, chances are, you will have a higher success rate. Your slogan can be funny, genuine, or both, but it helps to have something that makes you stand out.
“I’m like a Pringle: once you message me, you can’t stop.”
Corny but cute works surprisingly well on dating websites.
3. Talk about yourself.
What’s a headline for, after all? This is your dating profile and it is more than encouraged for you to talk about yourself. A simple snippet can work wonders.
“I’m what they are talking about when someone says ‘tall, dark, and handsome.’”
Is it a bold statement? Sure! Is it true? Hopefully, otherwise maybe don’t include it.
“I have been told that I am too romantic for my own good. What can I say? I love romcoms.”
Not every headline has to be perfectly hilarious or witty. It’s okay to use whatever your strengths are and simply state them in your profile. If the first thing he or she reads is a true statement about you, you are setting the tone for a solid future.
4. Don’t entirely complete your sentence.
A great catchy headline means the reader will be interested in what comes next. If your headline is suggestive, or ends with a clear message that there’s more to come, your potential date will be interested enough to click more.
“The craziest thing that ever happened to me was on January 3, 2003…”
Or you can even be more straightforward than delving into a story from the past.
“My three favorite things are wine tasting, a good book, and, well, you guess the third…”
It may feel silly, but aren’t you curious to know the end of those sentences?
5. Use a movie/book/song quote.
Some people probably (rightfully) think using quotes are overrated or cliché, but on the flip-side, they may speak to the right person. If you use an obscure movie or TV quote as your headline, you may just attract that perfect person for you.
“I’m not afraid of anything, but acne and Leprechauns.”
How many times have you come across a profile that quoted Rogelio de la Vega from Jane the Virgin? If you are a fan of that show or character, chances are, you will reach out to the person that has that headline.
“You can’t have too much dog in a book.”
If you are a reader, a dog lover, and/or a fan of Gail Honeyman’s Eleanor Oliphant is Completely Fine, a headline like that will work wonders. And even if you choose to include a quote from a majorly popular show, book, or movie, it will have the same effect. Be true to yourself and your interests and you will attract the right people for you.
6. State a fact.
It may seem boring, but stating a fact makes for a really interesting headline.
“I read 75 books in the year 2017.”
“I have seen the show Parks and Recreation nine times, all the way through.”
“I studied child psychology in college and now own my own therapy practice.”
“I would never choose french toast over waffles.”
“My nephew is my best friend.”
Whatever the fact is, if it’s true to who you are, what you love, and what your life is, you will definitely capture someone’s attention. If you come across a waffle lover, or someone who is impressed by the number of books you read, or an equal Parks and Rec fanatic, you’ll be in luck. Being true to yourself and dropping the gimmicky approach to a dating headline will work wonders.
Dating is hard, and online dating can be really challenging for some people. Writing a headline for Plenty of Fish can feel like an insurmountable task, but if you take some suggestions from this list, you’ll be able to come up with something in no time. Be honest, be true to yourself, and be who are you. If you’re funny, be funny. If you’re mysterious, be tantalizing. And above all else, rely on the facts. The truth will get you far. (Maybe to your next relationship!)